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The Extra Degree


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The Extra Degree


That magic "something".

 The extra degree of passion that pushes a foodie on, just that little bit further, to dig out culinary gems. The difference between good and too good to be true. That special ingredient, the recipe handed down and down, the methodology with your own unconventional twist. Our goal is to uncover this magic, and to share it.

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Herein Lies the Rub


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Herein Lies the Rub


But, herein lies the rub:

For a myriad of reasons, not all great food is good business.  Many (if not, most) magical food experiences cannot (or will not) be successful commercial food products.  Like the proverbial "golden egg", an easy win in this intensely competitive business is a thing of myth.  Understanding which products are opportunities, and which ones aren’t … well, that’s where we come in.

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Established in 2000


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Established in 2000


Established in 2000,

BrandFusion has launched over 100 products and worked with over 50 restaurants – both unique, independent establishments and large, multiple outlet chains.  From acclaimed fine dining, to shopping mall food courts, we know there is magic to be found in food experiences, anywhere.  So we search for it everywhere — and we find it.

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The Hunt


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The Hunt


Our chance to share.

Continually hunting down the next food craze, then partnering with those that can produce it authentically — ultimately finding the right “stage” on which to showcase & scale these amazing food experiences.  This is our mission.  Whether that “stage” is the many shelves of a national grocery chain, those of a smaller, hand-picked group of specialty retailers, or the menu of a chain restaurant — our mission remains the same; a wider audience so that more people can experience the magic, more often.